PRIVACY NOTICE

Below you can find the Privacy Policies for personal data collected through the portal www.surenohotel.com

SUREÑO HOST SA DE CV, better known as SUREÑO HOTEL YUCATÁN, with registered office at Calle 62 No. 298-C x 33-A y 35, Colonia Mérida Centro, City of Mérida, Municipality or Delegation Mérida, CP 97000, in the entity of Yucatán, country Mexico, is a company committed to protecting your privacy and is responsible for the use and protection of your personal data when you use our portal, and in this regard we inform you of the following:

We will use the personal data we obtain from you for the following purposes, which are necessary for the service you request:

Keep a record of the people accommodated for security reasons

Issuance of Digital Tax Receipts online, if required.

Credit and collection management.

Generate, confirm, manage, and guarantee reservations.

Contact guests when necessary, including completing transactions, any matters related to their stay, or in case of an emergency.

Gather analysis or valuable information that allows us to improve our Service.

Notify you of changes to our Service

Additionally, we have the following purposes that do not give rise to a legal relationship nor are necessary for the provision of the service:

Sending postcards and electronic invitations, promotions, newsletters, and satisfaction and opinion surveys about the service or website.

If you do not wish your personal data to be used for these secondary purposes, please indicate this below: I do not consent to my personal data being used for the following purposes:

Sending a satisfaction and opinion survey about the service or website after your stay.

[ ] Sending postcards and electronic invitations, promotions and/or newsletters.

Refusal to use your personal data for these purposes cannot be a reason for us to deny you the services and products you request or contract with us.

For the purposes set forth in this Privacy Notice, SUREÑO HOTEL YUCATÁN may obtain your personal data through the following means:

Personally, when you provide them to our employees by filling out your registration card upon entering the hotel or at our reception desk. Also, when you complete satisfaction and service feedback questionnaires.

Directly, when you provide it to us by phone or electronic means, by filling out the reservation form on our website, interacting on our social media, or by email.

Indirectly, when you provide your personal data to one of our suppliers, such as travel agencies or third parties that support us during the reservation process, such as Easy-Rez.com and PayPal.

The personal data obtained or that can be obtained by the means indicated above are:

First and last name(s), address, contact phone number, nationality, email address, signature, cardholder name, credit card number, expiration date (for online transactions), CVV code, billing name or company name, RFC (Tax Identification Number), tax address, and billing email address. Interests or preferences related to the room and services requested.

We inform you that SUREÑO HOTEL YUCATÁN does not collect data that is considered sensitive personal data under the Federal Law on Personal Data Held by Private Parties (LFPDPPP). You have the right to know the personal data we hold about you, what we use it for, and the conditions under which it is used (Access). You also have the right to request the correction of your personal information if it is outdated, inaccurate, or incomplete (Rectification); the deletion of your personal information from our records or databases if you believe it is not being used appropriately (Cancellation); and to express your objection to the use of your personal data for specific purposes (Objection).

These rights are known as ARCO rights. To exercise any of your ARCO rights, you must submit a request through the following means:

To the address Calle 62 No. 298-C x 33-A y 35, Mérida Centro neighborhood or by sending an email to: mkt@surenohotel.com, Monday through Friday from 9 am to 3 pm

Said request must contain: the name of the personal data subject, email address for receiving notifications, documents proving their identity or, where applicable, the data subject's legal representative, a clear and precise description of the personal data for which the right is sought to be exercised and the right sought to be exercised, and any other elements or documents that facilitate locating the personal data. If the request does not meet any of the requirements indicated above, you may be required to provide the necessary elements or documents within 5 days of receiving the request to process it. You will have 10 days to respond to the request; if you do not respond within this period, the corresponding request will be deemed not submitted. The response period will be a maximum of 20 days from the date the request is received to inform you of the decision made, so that, if appropriate, you can implement it within 15 days of issuing the response. In order to protect your confidentiality, SUREÑO HOTEL YUCATÁN will send the response to your request to the email address you have provided for this purpose.

Control and security of your personal data.

SUREÑO HOTEL YUCATÁN is committed to taking the necessary security measures to protect and prevent the loss, misuse, alteration, or unlawful disclosure of the information and personal data you provide to us. For online transactions, we use security technologies that protect personal information transmitted to us through various electronic means, such as a secure server using the Secure Socket Layer (SSL) protocol. However, no security or data transmission system over which the company has no absolute control and/or which is dependent on the Internet can be guaranteed to be completely secure.

Use of cookies

We inform you that we use cookies on our website. Cookies are text files that are automatically downloaded and stored on the user's computer hard drive when browsing a specific website. They allow the web server to remember certain data about that user, including their preferences for viewing pages on that server, username, and password.

Modifications to the Privacy Notice

SUREÑO HOTEL YUCATÁN reserves the right to make changes or updates to this Privacy Notice at any time, due to the entry into force of new regulations or policies, our own needs for the products or services we offer, our privacy practices, or other reasons. We are committed to making these changes available through our website or email. Therefore, we suggest you periodically visit this privacy statement to stay informed of any updates.

Last updated: September 2022.